Brand - Strategy - Marketing Solutions for SMEs, Start Ups and Entrepreneurs.
Big Dash is a full-fledged digital marketing agency based in Kenya, Nairobi. We have failed enough to know what works online and what doesn’t.
We boast of a unique, close-knit team with experts in all facets of internet development; strategic, creative and technical, all looking forward to be of service to you.
Building a strong online presence and generating sales and leads is important for your business and it’s what we do every day. Digital Marketing is fast-paced and ever-changing – you need a creative agency you can trust and a team with a track-record. After all, that team becomes your online brand and communicates with thousands of members of your target audience every day.
It goes without saying that digital marketing is on a roll in Kenya. Every brand from Tom, Dick and Harry is officially on the digital bandwagon, eager to reap the spoils of the tantalising promise of digital marketing in Kenya – the ability to reach the right prospect or customer at the right time with the right offer at a fraction of the cost of using traditional marketing channels. Every brand wants in on the digital marketing game.
However, as every brand enthusiastically pursues a digital marketing agenda in Kenya, what is apparent is that there are some serious short-comings to how this is being done, at the moment. Indeed, digital marketing does promise a whole lot of value and a solid return on investment (ROI) goes the thinking of many of Kenya’s marketing cognoscenti – but the million shilling question is it really working as well as it could?
