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Ireland Blyth Limited (IBL) is one of the largest business groups in Mauritius. It was incorporated in 1972 after the merger of two leading companies, Blyth Brothers and Ireland Fraser which had been trading in Mauritius since the early 19th Century. In 1994, IBL became a public company and was admitted to the Official List of the Stock Exchange of Mauritius. The Group is a 100% Mauritian entity, with a turnover in excess of Rs 17,5 Billions (2011-2012 financial year). It employs more than 7000 people.
BrandActiv
Created in 2011 from the merger of IBL Consumer Goods and IBL Frozen Foods,[7] BrandActiv is involved in the importation and distribution of consumer goods in Mauritius. Amongst more than 100 brands that it represents, international brands include L'Oréal, Kraft foods, Colgate Palmolive, Johnson & Johnson and H.J.Heinz.
The earliest predecessor of BrandActiv, Cold Storage (became New Cold Storage in 1970 and then IBL Frozen Foods in 1996) was the first importer of frozen meat in Mauritius from Australia in the 1900s.
Winner's Supermarkets
Winner's is an integrated chain of 20 supermarkets established in 1994 operating in the retail segment of the group. Its turnover of MUR 5.5 billion represented 35% of the turnover of the group in 2015. IBL took 100% stake in the company (from its previous 51%) in 2015.
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